Investments - Sonoma Brands

True Botanicals

Founded in 2015 by a survivor of thyroid cancer, True Botanicals is a prestige personal care brand that has established itself as the authority for nontoxic skincare.

Guayakí

Guayakí is the market leading Yerba Mate brand. The Company’s organic products are made from the naturally caffeinated and nourishing leaves of the celebrated South American rainforest holly tree, indigenous to Argentina, Paraguay and Southern Brazil.

HUM

HUM Nutrition is a pioneer in the emerging “beauty from within” trend and is focused on providing wellness-oriented consumers a premium, accessibly priced assortment of personalized vitamins, minerals and botanical offerings.

Versed

Founded by Katherine Power, CEO & Founder of Clique Brands, in late-2018, Versed is the world’s first clean, community-powered “drugstore” skincare brand.

Avaline

Avaline was founded on raising the standard of what goes into your glass. The brand offers a range of clean delicious wines that are made with organic grapes, vegan-friendly, and free of unwanted extras like sugars, colors and concentrates.

Vintage Wine Estates

Founded by entrepreneur Pat Roney, Vintage Wine Estates (“VWE”) operators a diverse portfolio of winery estates and wine & spirits brands.

KRAVE & Chef’s Cut

Triple Peak is the ultimate homecoming story, formed by Sonoma Brands’ acquisition of Krave from The Hershey Company to pursue strategic acquisitions within the meat snack space.

Milk Bar

Milk Bar is the iconic dessert brand that’s been turning familiar treats upside down and on their heads since 2008.

Beekeeper’s Naturals

Beekeeper's Naturals is a wellness company obsessed with crafting sustainable and effective health solutions using the hive superfoods (bee products like royal jelly and propolis).

Made by Nacho

Founded by Nacho Flay and his renowned dad Bobby Flay, Made by Nacho offers an array of premium cat food products at affordable price points.

Manual

Based in London, U.K., Manual is a health and wellness platform providing men with powerful and convenient solutions for dealing with issues such as hair loss and erectile dysfunction.

Merit

Founded by Katherine Power, Merit is a color cosmetics brand reimagining luxury beauty by making it clean, well-edited and accessible.

Mixlab

Mixlab is the first modern pet pharmacy that focuses on creating custom medications and delightful experiences for pets, their parents and veterinarians